It’s hard to deny that gift giving has become a thriving part of the corporate culture. However, it’s easy to get overwhelmed with the plethora of possibilities at your fingertips – for businesses and clients alike. In the hustle and bustle of everyday life, an ordinary gift can easily be overlooked or fail to make your clients feel appreciated.

According to Knack’s ‘The Art of Business Gifting: 2019 Business Gift Satisfaction Survey Report’, gift giving as important as ever. Approximately 57 per cent of respondents said that “gifts can impact their opinion of a business partner both positively and negatively” meaning that it’s not just the gift that counts but it’s quality.

As always, it’s best to leave it to the experts! Singapore customised corporate gifts have a way of signalling your appreciation and affirming your relationship with a client.

Bloomback, Singapore, takes customised corporate gifts seriously. Anything but ordinary, each gift is carefully put together to create a thoughtful and memorable keepsake. This includes the ‘Bloom in the Pink of Health’ campaign, whereby Bloomback partnered with Parkway Cancer Centre (PCC) and social media influencers. For every five purchase of the “Be Our Guest” featuring a single preserved rose,  PCC sponsored a free mammogram for Bloomback’s beneficiaries. This campaign won “Best Corporate Social Responsibility Project” and “Best Marketing Campaign” at the Healthcare Asia Awards in 2017.

 What makes Bloomback’s gifts memorable? First and foremost, it is the quality and detail that goes into each and every item. Flowers have a way of saying what words cannot. Bloomback has taken floral creations to a new level, combining customisable options with the timeless symbolism of flowers, including their stunning preserved flowers. From brand colours to logos, Bloomback creatively incorporates a company’s identity with the desired marketing angle.

Bloomback’s preserved flowers are the ideal customised corporate gift for Singapore and the rest of the business world. Perfect for a birthday present, get well soon sentiment, to celebrate a launch or business milestone or simply to thank customers!

Preserved flowers are also ideal for a minimum in-store spend or gift of gratitude to loyal clients. They last much longer than fresh flowers (an average of 3 years compared to 1-2 weeks) while still retaining the beauty and sentiment of fresh flowers. Preserved floral creations, when done correctly, effectively convey the sentiment of fresh flowers in a less expensive manner. Moreover, they are low maintenance, requiring little to no effort for your clients.

A social enterprise, Bloomback uses the art of gift giving to reinvest into the community; 10 per cent of all sales proceeds goes to supporting marginalised women through training and future employment.

There is an overwhelming number of corporate gifts available. However, do they make you feel valued? If not, then why would your customer feel anymore dedicated to you? Affirm your relationship and show you appreciate their business with a unique, customised corporate gift – you will thank us for it!


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